You've finished your manuscript. Now what? 


There’s a lot of information about which route is the best for book publishing — should you self-publish, get a traditional publishing deal, or consider a hybrid publisher? The short answer: it depends. 

The truth is, there’s not a one-size-fits-all answer, and your publishing path will reflect your author goals. This course will provide a methodology for narrowing down your goals, and then help you use them to guide your publishing decisions. 

This Course Will Help You:


Honor Your Author Goals

We’ll help you narrow down and get crystal clear on your goal(s) for publishing so you can and use it to guide your decisions.


Understand the pros & cons of traditional publishing

Will your book be more widely accepted and accessible if it’s traditionally published? Will it take too long? Will you make any money? We uncover the questions and concerns about traditional publishing. 


Understand the pros & cons of self-publishing

Will you be able to publish faster and make more money if you self-publish? Will your book be in bookstores? Will you be taken seriously? We dive deep into the pros and cons of self-publishing.


Understand the pros & cons of hybrid publishing

What is hybrid publishing and how does it compare? Is it expensive? What does it mean for your book? We highlight what it is and when you might want to use a hybrid publishing company. 


Publish With Confidence

It can be extremely confusing to figure out which publishing path is the best to bring your book into the world. We offer a methodology for choosing the best path for you and your book.


Start Your Journey Right

Publishing your first book is the first and most rewarding part of your author journey, but it’s only the beginning. We help you choose the path that's right for your future success.

Outstanding guidance!

"Joel provided outstanding guidance and advice in helping us successfully launch our best-selling book, Cultural Transformations! Joel not only has a brilliant mind but he is a creative and savvy strategist who knows the book publishing industry and what’s going to work and not!"



~John Mattone, World's Top Ranked Executive Coach & Author of The Intelligent Leader



self publishing vs traditional publishing
Guided through each step!

"I was guided through each step of the process from rough draft to completed manuscript to printed book available online, with patience and professionalism. I was never left wondering, 'what happens next?'"


~Victoria Moo Briddell, Author of Looking Out From Within


Experience and energy!
"I have worked closely with Launch My Book on the publication of People Tools, and their experience and energy helped my book to end up on the New York Times Bestseller list."

~Alan C. Fox, Author of People Tools


What You’ll Get



A decade of experience in publishing boiled down to a digestible explanation of how it works

We’ve learned a few things over the years, including what not to do. We explain the ins and outs of the publishing industry so you can make an informed decision for yourself.



A detailed and interactive ebook

We’ve provided text-based lessons as well as an informative ebook to walk you through the various publishing options, including a worksheet to help you gain clarity on your goals.



A transparent, honest, anti-hype approach to publishing

We don’t sugar coat anything, and every publishing path has its downsides. We lay it all on the table so you can make the most informed decision.


joel pitney launch my book

I'm Joel Pitney and I've been helping authors get published for a decade.


Here's how I can help you:


I helped launch my first book onto the New York Times Bestseller list, and soon began working with a wide range of authors to help bring their books to the world. Over the years, I’ve seen handfuls of other agencies and courses pop up with promises to help authors become bestsellers overnight, or to publish their books in only 30 days. These claims drive me crazy because they’re either untrue, or cutting corners. Neither leads to feeling successful and professional.

In this course, I help you gain clarity on your goals for authorship and then use them to determine if you should self-publish, traditionally publish, or hybrid publish your book.

Frequently Asked Questions


How long do I have to access the course?

You’ll have lifetime access for free.


How long does this course take?

The course consists of six video lessons as well as a beautifully designed ebook, and can be completed in less than a day. 


What equipment/tools will I need to complete the course?

All you will need is a computer and an email account to access the online course. 


When does the course start?

You can start as soon as you enroll and go at your own pace.


Where is the course held? 

We’ve chosen to host our online courses on Teachable’s popular and secure platform.


It’s time to finally decide.


Publishing your book can be a life changing experience. We want to help you do it right.

Whichever publishing path you choose, we support you.

We’ve genuinely packed this course full of everything we’ve learned about the various publishing options in a decade of industry experience, and organized it into a simple, easy-to-follow methodology with pros and cons for each.

Our goal is to remove all the stress from one of your most exciting endeavors: bringing your book to life.

Join us today!